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Celebrating 10 years of Science Communication

A Conversation with Alan Alda and Laura Lindenfeld

Clear and vivid science communication is more important than it ever has been, and the Alda Center for ten years has been one of the leading science communication training organizations in the United States. Join our founder, Alan Alda, and our executive director, Dr. Laura Lindenfeld, as they discuss where the Center has been and where it's headed during its next decade.

Key Takeaways from this Webinar:
  • Seeing the wider view of your research will help you understand your own more detailed work. 
  • Science is never hurt by too much clarity. 
  • It’s really profound when you learn how hard it is to listen to a lot of content in a short amount of time. 
  • The “yes and” exercise empowers the communicator to remain connected and listen for areas of commonality.

 

“Great science communication requires that we bring emotion to talking about the facts. We shouldn’t be emotional in the process of conducting science. But if we convey it in a way without some effect people aren’t going to remember it.”

Speakers:

Laura Lindenfeld, Ph.D., is the Executive Director of the Alda Center, Dean of the School of Communication and Journalism and a professor of journalism. She holds a Ph.D. in cultural studies from the University of California, Davis. As the Alda Center director, she oversees a dynamic organization that has trained more than 15,000 scientists from around the world.

Alan Alda, seven-time Emmy Award-winner and Academy Award nominee, has acted in, written, or directed many films and television programs, including M*A*S*H* and The West Wing. He became interested in communication when a life-long interest in science led him to host Scientific American Frontiers for 11 years on PBS. On that show, he helped hundreds of scientists from around the world share their research with the public.

 

This webinar was sponsored by The Kavli Foundation and The American Chemical Society.

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